CONCEPT
CARDO Paris’ story by Emmanuelle Cardosi its creator
The story of CARDO Paris by Emmanuelle Cardosi its creator
I love swimming and aquagym, I spent a lot of time soaking in pools like a tea bag in his cup and I could see that in the space of a few years ready-to-wear brands have developed their own swimwear lines from In Hermes, almost all of them have their swimwear range.
When I was (more) young I had long, thick hair and I would stwell every session having to put on silicone or latex caps that pulled me hair and tears! I wondered when and who of Marc Jacobs or Jean-Paul Gaultier would take this cap to make it finally desirable
CONCEPT
The swimcap idea
I was early in an aquagym class and I was watching a sidekick do her laps and told myself that with her silicone cap and glasses she really didn’t look great!
I decided to remedy this injustice by creating a bathing cap that would become a must-have and that one day we would no longer ask “You have your hat?” but “Do you have your CARDO?”, as the Americans do with their Speedo jersey! I wanted it in fabric, one piece and at least water-deep.
It took me three years of research and development, all my savings and a great deal of unconsciousness to embark on the adventure of creating a product that seems so “simple” when it is a real concentration of technique.
I presented my idea to the incubator of the National Higher School of Arts and Textiles in Lille. I pitched in front of a jury that believed in my project and financed its development. So I had a mold developed dedicated to this cap,I then selected and tested fabrics in which we added a little magic to be able to train them …
I was early in an aquagym class and I was watching a sidekick do her laps and told myself that with her silicone cap and glasses she really didn’t look great!
I decided to remedy this injustice by creating a bathing cap that would become a must-have and that one day we would no longer ask “You have your hat?” but “Do you have your CARDO?”, as the Americans do with their Speedo jersey! I wanted it in fabric, one piece and at least water-deep.
It took me three years of research and development, all my savings and a great deal of unconsciousness to embark on the adventure of creating a product that seems so “simple” when it is a real concentration of technique.
I presented my idea to the incubator of the National Higher School of Arts and Textiles in Lille. I pitched in front of a jury that believed in my project and financed its development. So I had a mold developed dedicated to this cap,I then selected and tested fabrics in which we added a little magic to be able to train them …